The Internet has been buzzing this week about Google’s announcement that it will retire Google Reader in July along with a number of other products. Many of the products getting the axe make sense (Google Building Maker, Google Cloud Connect) as under utilized offerings that the company would want to pull investment away from. However, as anyone who spends a lot of time digging through online content knows, and outcry online proves, Google Reader is a valuable tool for a lot of people. Why pull the plug then? In a social media saturated world, Google has declared the RSS dead.